One of the most important things in a startup is having a great culture. More often than not, the team will spend more time working and talking with each other than with their family or significant others (scary thought, but yes, it’s probably true). And I don’t want to harp on the importance of culture in a startup because people write tons of posts every day about it. What I do want to write about is what we do at SimpleReach to encourage culture.
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